NUMBER ONE BUSINESS IMPROVEMENT DISTRICT QUESTION WE HEAR:
How do I grow footfall?
PlaceDashboard can help you reach your town centre goals including encouraging more people to visit, encourge visitors to stay longer and come more often thus sustaining a more vibrant economy across the whole town centre.
Track changes in footfall to the town centre on a monthly basis. Identify how frequent shoppers visit and how long they dwell on a monthly basis.
Understand why visitors use the town centre and which street generate the most/least business visits. Track usage of independents which require marketing support.
Compare your town centre visitor numbers, dwell time, visit frequency and catchment area against any town or city in the UK including all UK BID areas.
Identify priority streets for Street Ambassadors by time of day. Track most popular/under utilised routes travelled by pedestrians across all streets in the town centre.
Understand which events have the biggest impact on attracting more visitors to the town centre. Measure dwell time, street usage and business visits.
Identify which postcodes catchment areas to target marketing campaigns in order to increase shopping, dining and leisure customers in the town centre.
No installation and maintenance of hardware required
Analyse footfall, share of visitors and business usage at street level
Measure all streets, car parks and outdoor spaces
Reveal in-depth insights into how visitors use the independent sector
Identify where visitors go outside of the town centre
Track journey routes for walking, cycling, train and car